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Author Archives: Angi with IDS Marketing Team

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Data Hygiene: Why Clean Data is the Best Data

Test CategoryBy Angi with IDS Marketing TeamFebruary 12, 2021

Data hygiene is, to data geeks, a way of describing data that is considered “clean” by being relatively error-free. Dirty data refers to a number of errors in your database, including duplicate records, incomplete or outdated data, and improper parsing of record fields. So—why is data hygiene important? And how will that help your email…

How Behavioral Data Wins Marketing

DocumentsBy Angi with IDS Marketing TeamJanuary 21, 2021

Behavioral data is a useful marketing tool because it does what the human mind cannot do alone. Behavioral data is a nerdy way of compiling all the interesting facts of who we are and what we do, and translating it into an analytical, statistical representation of human actions observed and recorded. These behaviors are usually…

Direct Marketing and Databases: a Message from Our Owner

DocumentsBy Angi with IDS Marketing TeamDecember 31, 2020

Justin Hamilton is the founder and owner of Innovative Database Solutions, and his introductory blog post will give you an idea about who we are, what we do, and why we stand behind our work in direct marketing, database solutions, and ways to boost your sales with such a commitment to excellence. A History in…

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  • HOME
  • SOLUTIONS
    • Acquisition Email Lists
    • Consumer Postal and Email Lists
    • Business Postal and Email Lists
    • New Movers and New Homeowners Lists
    • Resident Saturation List
    • Apartment List
    • Automobile Lists
    • Voter Lists
  • DATA & PREP
    • Data Optimization
    • Campaign Prep
  • ABOUT
  • CONTACT
  • ACCOUNT
    • Access email count system
    • View live reporting
  • BLOG
  • SUBJECT-LINE TESTING
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